Now, this isn't when the fake gold necklace didn't fit you and you returned it to Target.
A target return is a target investment return on some project that has a basic sense of predictability in its returns. Like...you'd never have a target return on a complex technology investment with commercial/retail applications. At the inception/investment stage, you'd have no idea whether this company would be Google or Shmoogle, the latter being way less effective as a search engine since it ended up being a laundry soap additive and is today worth $300. (Google at press time is kissing being worth a trillion dollars.)
But a target return can be applied to something like a skyscraper for a million square feet of office space in downtown Phoenix. The market is known. There are already lessors knocking on the door willing to commit, such that half the space is already spoken for in 6-12 year leases. Target returns on the investment in that building then is actually calculable and somewhat predictable, and thus can be taken seriously by lenders seeking big spreads in the debt they're all too happy to write...for the right price.
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Finance: What is Hurdle Rate?62 Views
Finance allah shmoop shmoop what is ah hurdle rate Well
a hurdle rate refers to the investment return minimum that
an investment project requires for it to be worth taking
the risk and effort to do it in the first
place All right what does that really mean Well you're
the new ceo of baby's first chainsaw inc a project
manager present to you the opportunity to open a new
line of business called grand pas last chain saw going
into that business will cost you one hundred million box
of initial investment in large print labeling walker accessible attachments
jittery hand stabilizers and some extra denture cream You as
ceo are looking at eight other projects you can afford
to do on ly one and the best of the
eight other projects is a similar product called the unhinged
midlife crisis chainsaw which has been garnering a lot of
early interest That project has return rate of fourteen percent
so the project manager presenting grandpas last chainsaw now has
a hurdle rate that must be above the highest last
hurdle or fourteen percent fourteen percent annualized return got it
and that's as presented by the project manager pitching investment
in the mid life crisis model meaning they think it'll
return fourteen percent a year on the investment Got it
Whichever of those eight competitive project managers presents the most
believable projections for sales and profits that exceed the others
well they'll soon become king of the family chainsaw market
And the ones who don't well let's just say they 00:01:38.855 --> [endTime] use a few extra bodies over in product development