Context

This line was spoken by Che Guevara in an interview with Libération (March 1965).

Che Guevara was a revolutionary, but is probably best known for the major role he played in Fidel Castro's successful overthrow of the US-backed Cuban government in 1965. When he was finally executed in 1967, Guevara left behind a whole trove of writings detailing his idealistic and poetic views about how the world could work to benefit the less fortunate. But he also wasn't shy about shooting those who disagreed with him. Yeah, Che was definitely a mixed bag.

In this interview with the African weekly magazine, Libération, Guevara talks about the right time for a revolution. Basically, he believes people need to act instead of waiting around for a good moment to start taking up arms against their unjust governments. Timing isn't everything, but making sure you build the right conditions where the apple of revolution can fall certainly is.

Where you've heard it

You've probably heard this quote outside of the context of revolution at some point. It's just another way of saying that you don't have to wait for the right time. Men of action create the right moment. Viva la quotable quotes!

The book and movie The Motorcycle Diaries are all about Che Guevara's youthful adventures riding around on a motorcycle with his best friend. In that story, the apple of revolution is just starting to grow.

Pretentious Factor

If you were to drop this quote at a dinner party, would you get an in-unison "awww" or would everyone roll their eyes and never invite you back? Here it is, on a scale of 1-10.

There's some truth to the idea that timing isn't everything, but quoting a brutal Marxist guerilla might get you some sideways glances at your next gathering.