TEKS: Chapter 110. English Language Arts and Reading See All Teacher Resources

110.64.b.1

(1) The student demonstrates an understanding of broadcast media development, law, and responsibility to cover subjects of interest and importance to the audience. The student is expected to:

• (A) identify the historical development of broadcasting from early radio to present-day formats, including radio, television, and online media;

• (B) identify the function and role in society of broadcast media, including radio, television, and online broadcasts;

• (C) understand and apply the laws affecting broadcast journalism, including copyright law, the fair use exemption, and the ownership of intellectual property;

• (D) understand and apply ethical considerations affecting broadcast journalism;

• (E) understand the consequences of plagiarism;

• (F) explore the impact of broadcast formats on society;

• (G) seek viewer opinions on the broadcast to determine its impact on future programming; and

• (H) identify the strategies of broadcasting to reach certain audiences, including programming decisions.